My walk through the mall was infuriating when I saw the “sale” signs. An additional 50% off already reduced prices – two weeks after the major shopping season of the year. Great news for the frugal shopper, but uneducated consumers who had already spent “too much” on the same item…. feel badly for them.
No wonder it’s hard to teach our kids the value of a dollar! The prices keep changing!
Why buy the same item at a higher price? It’s probably because of the pressure of having a great gift on the actual holiday, I guess. Or, running out of enough time to shop.
Or, it could be that everything comes around to the value we place on each other. A very important person deserves a very important gift on the occasion. Whether it be the birthday, holiday or graduation. We don’t want to give a rain check to wait around for the sale.
Yet, the additional 50% off already reduced prices can help us to rethink our buying strategy. Maybe it’s best to shop ahead – even up to a year ahead, if that’s when the price is the lowest! To get the best gift prices besides shopping “off season”, it would help to purchase items that:
*have a long shelf life
*no limited-time warranty
*lasts until it is gifted (not food because its perishable!)
*will be liked and not outgrown in a year’s time
*express the person’s style or personality
*are not too trendy
So that leaves it pretty much to soaps, scarves, handbags, ties or socks in favorite colors, favorite movies on DVD …. pretty much the same stuff that goes on sale right before the holiday. (I know, some of you are saying “Same stuff, different price?”)
Shopping for the people we love and getting the value of our money is a financial education in itself. But it can be done. That’s why “Can I Have Some Money?” teaches children the value of a dollar. More importantly it helps with financial decision-making and empowerment.
Maybe the best gift is helping someone learn to shop for themselves. Hello gift cards – one size fits all!
If you’d like a free copy of my new book “Lemonade Sold Out” get it here.